Privacy Policy

Last Updated: February 12, 2026

We collect information to help you search for homes, understand the market, and connect with a real estate professional. We do not sell your personal information for money. You can ask us what we have, request changes, request deletion in many cases, and opt out of certain tracking.

1. Who We Are and What This Policy Covers

This Privacy Policy explains how SRE, LLC ("simpler.realestate", "we", "us", or "our") collects, uses, stores, and shares information when you access our websites and online services that link to this Privacy Policy (collectively, the "Services").

By using the Services, you consent to the practices described here. If you do not agree, do not use the Services.

This Privacy Policy does not apply to third party websites or services that we do not control, even if we link to them.

2. Information We Collect

We collect information in three main ways: (a) information you provide, (b) information collected automatically, and (c) information from other sources.

2.1 Information You Provide

You may provide information when you fill out a form, contact us, create an account (if available), request a showing or consultation, or sign up for updates. This may include:

Identifiers and contact details: name, email address, phone number, mailing address
Preferences and goals: neighborhoods, price range, features, timeline, buying or selling goals
Property-related details: property address, photos or documents you choose to share, notes and messages
Communication content: emails, texts, chat messages, and call notes
Marketing preferences: alerts, newsletters, or other updates

Please do not submit sensitive personal information through website forms (for example, Social Security numbers, bank account numbers, or copies of government IDs) unless we specifically request it through a secure method.

2.2 Information Collected Automatically

Device and network data: IP address, device type, operating system, browser type, language settings
Usage data: pages viewed, searches performed, links clicked, time spent, referring and exit pages
Approximate location: general location inferred from IP address (such as city or region)
Cookie and tracking data: see Section 6

2.3 Information from Other Sources

Public sources and public records (for example, property records and neighborhood data)
Listing and market data sources used to display real estate information
Service providers (hosting, analytics, communications)
Marketing and advertising partners (where permitted by law)
Professionals involved in your transaction (lender, title company, attorney, inspector), with your direction

3. How We Use Information

Provide the Services and respond to your requests
Help you search for, evaluate, buy, or sell real estate
Schedule consultations and showings
Send alerts, updates, and requested information
Personalize your experience
Improve and analyze performance of the Services
Maintain security and prevent fraud
Comply with legal obligations

4. How We Share Information

We share information only as needed to operate the Services and support your requests.

Our team: employees, agents, contractors
Service providers: hosting, analytics, communications, support vendors
Transaction partners: professionals involved in your transaction
Legal and safety: where required by law or to prevent harm or fraud
Business transfers: merger, acquisition, financing, or asset sale

We do not sell your personal information for money. Some privacy laws may consider certain analytics or advertising tools a “sale” or “sharing.” You may opt out as described below.

5. How Long We Keep Information

We retain information as long as reasonably necessary to provide Services, fulfill requests, comply with legal obligations, resolve disputes, and enforce agreements.

6. Cookies, Tracking, and Advertising

We use cookies and similar technologies (such as pixels and tags) to operate the website, remember preferences, measure performance, and support marketing.

Your Choices

Browser settings: Control cookies through browser settings.
Device settings: Limit ad tracking where available.
Opt-out tools: Industry advertising opt-out tools may be available.
Do Not Track: Our Services may not respond due to lack of industry standard.

7. Your Communication Choices

Email: Use the unsubscribe link in promotional emails.
Text messages: Follow instructions in the message to opt out.
Phone calls: Request we stop calling at any time.

8. Your Privacy Rights

Depending on your location, you may have rights to:

Access your personal information
Delete certain personal information
Correct inaccurate information
Opt out of targeted advertising or certain sharing
Non-discrimination for exercising your rights

To submit a request, contact us using the information below. We may verify your identity before responding.

9. Security

We use reasonable safeguards to protect information. No system is completely secure. Do not send sensitive information through unsecured methods.

10. Children’s Privacy

Our Services are not directed to children under 13 and we do not knowingly collect information from children under 13.

11. International Visitors

Our Services are intended for use in the United States. Information may be processed and stored in the United States or other locations where service providers operate.

12. Linked Sites

We are not responsible for the privacy practices of third party websites linked from our Services.

13. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Updates will be posted with a revised “Last Updated” date.

14. Contact Us

Email: privacy@simpler.realestate
Website: simpler.realestate Contact Page Mail:
SRE, LLC
Attn: Privacy
10525 Timberwood Cir. #100
Louisville, KY 40223